The Mechanism

Italian Trade Commission


The longtime Italian model of industrial districts continues to enjoy a competitive advantage that other nations would be mistaken to overlook. Nouriel Roubini,
American economist

The Italian Trade Commission (ITC) (also known as Istituto nazionale per il Commercio Estero, or I.C.E.) is an Italian government agency entrusted with the promotion of trade, business development and industrial cooperation between Italian and foreign companies. It supports the internationalization of Italian firms and their consolidation in foreign markets.

Executive Director, Dave Fletcher in Chicago for the unveiling of the latest Italian Edge publication from the Italian Trade Commission

james beard

The Mechanism Launches Machines Italia

The Mechanism redesigned the website for Machines Italia, a program from the Italian Trade Commission to promote Italian-made machinery and technology to manufacturers in North America. The Mechanism was entrusted to bring together several external websites under a single information architecture in 3 languages primarily served in North America (English, Spanish and French).

The website was built with the open source Expression Engine Content Management System (CMS), chosen specifically to allow defined user groups, multi-language support for both the front and back-end, and flexible, yet robust content tools for both administrators and companies who would be individually managing their own accounts and information online.

The Mechanism handled all strategy, information architecture, design, integration, training and hosting requirements for the site, allowing the client to manage the majority of the site content and upkeep into the foreseeable future.