Botshop
Space.com approached theMechanism with the need to create an engaging, viral online interface, which would allow visitors to create a personalized robot.
- Client: Imaginova
- Industry: Science
- Service(s): Flash design and development
- View web site

BotshopClick to see larger image.
BotshopClick to see larger image.
BotshopClick to see larger image.
BotshopClick to see larger image.
BotshopClick to see larger image.
BotshopClick to see larger image.
Background
Space.com / Imaginova met with the team from theMechanism and discussed the possibility of creating an engaging online interface, allowing visitors not only to build a unique robot, but also be able to e-mail it to a friend. The additional e-mail feature made the feature self-perpetuating, independent from any site promotion from the client.
Solution
theMechanism designed and executed a flawless Flash interface that resolved the clients project needs and added several additional features outside of the initial project brief. theMechanism also collaborated with Henry Rembert, a Brooklyn-based illustrator and designer to come up with the uniqe look-and-feel of the actual robots. In the end, the project became a tremendous success and surpassed the clients expectations when enabled on the site.
- Client: Imaginova
- Industry: Science
- Service(s): Flash design and development
- View web site

