Rock City Bar & Grille Logo

Rock City Bar & Grille is a Cleveland-area rock and roll nightclub and restaurant.

• Client: Rock City Bar & Grille
• Industry: Entertainment
• Service(s): Branding
• View web site

• Rock City Bar & Grille LogoClick to see larger image.
• Rock City Bar & Grille Logo Black and WhiteClick to see larger image.

Background

theMechanism was approached by the management team at Rock City Bar & Grille to design a memorable identity package that captured the essence of the restaurant and live entertainment venue.

Solution

theMechanism team met remotely with the Rock City Bar & Grille marketing and management teams, and discussed the optimal approach for designing a full identity package that clearly communicated their brand. Over the course of several weeks, theMechanism team created a logo, identity structure and overall branding for the venue. The result is a look that is true to Cleveland’s rock and roll roots, yet communicates the sophistication of an upscale club, allowing Rock City Bar & Grille to stand apart from their competition.

• Client: Rock City Bar & Grille
• Industry: Entertainment
• Service(s): Branding
• View web site